Screen-shot from Federal Bar Association video on its Women and the Law conference, to be held on July 11, 2014.

Screen-shot from Federal Bar Association video on its Women and the Law conference, to be held on July 11, 2014.

How do you visually preview your events? Not at all? Maybe you need a new plan.

I became a convert to the in-person conference about a decade ago. That’s when I attended some events that provided an educational experience that could not be replicated in a webcast or podcast.

Many people agree with that sentiment. But far too few use all available channels to tout their upcoming event. Among the channels that are underused? Video.

Federal Bar Association FBA logo_optI previously shared my take on how the State Bar of Arizona and Niche Media proclaimed their coming educational conference. (And more on Niche later this week.)

But today’s thumbs-up goes to the Federal Bar Association. Many of you attorneys who practice in federal court may already be FBA members (and if not, you should consider it).

On July 11, the FBA hosts its Women in the Law Conference. You can read more about it here.

If I were in DC later this week, I would attend. But in the meantime, thank you to Stacy King, the FBA’s Deputy Executive Director, for sharing the organization’s video touting the conference. Here it is:

Well, if there’s one thing all my conference experience has taught me, it is to replicate the best ideas you see floating around. So congratulations to the Federal Bar Association for a terrific video; hello to wideo, a portal I will grow familiar with as I muddle through creating my own video.

Is anyone else planning to make a video in the near future? Let me know if you try wideo. Let’s get people looking even more at our content.

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